Delyn MP David Hanson is joining Brake, the road safety charity, and bereaved families across the UK in a Road Safety Week campaign urging the public to Stop. Imagine. Change.
Families whose lives have been shattered by horrendous crashes are holding protests at twelve regional launches to plead with people across the UK to stop and imagine the shock waves caused in a community when someone dies or is severely maimed, and change their behaviour so they never cause such common devastation to their own family or someone else’s.
Road Safety Week is supported by the Department for Transport.
David Hanson said:
“I support the Stop. Imagine. Change. campaign and urge everyone to take a good look at their own behaviour on roads. We all need to make sure we are taking every possible measure to protect the ones we love and prevent the devastation that would change their lives forever.”
Mary Williams OBE, chief executive of Brake, the road safety charity behind the Week, said:
“Most of us worry about a loved one being killed on the road, but we also think it will happen to somebody else and not our family.
“The ‘Stop. Imagine. Change.’ campaign is a wake-up call that one in 252 people die on roads; children, young adults just starting out, mums and dads, and beloved grandparents – and each death sends out crippling shock waves in communities.
“We all need to take a moment daily to think of the reality of road death and injury, take a hard, cold look at our behaviour on roads and improve it, for the sake of our own loved ones and others, whether that’s by slowing down, not overtaking, switching off our mobiles, belting up our children in child seats, or holding their hands. Stop. Imagine. Change.”
For more information about Road Safety Week and the bereaved and injured families helping , or set up interviews with a Brake representative, call Brake on 01484 559909/61 (or 07976 069159 out of hours).
MORE FACTS ABOUT ROAD DEATH AND INJURY*
Road death and injury in the UK:
à One in 252 people die on roads
à 3,059 people were killed, 28,871 people were seriously injured and 255,286 more were hurt in 2007
à 8 people are killed, 79 people are seriously injured and 617 more are hurt every day
NOTES TO EDITORS:
Brake is an independent national road safety charity. Brake exists to stop the 8 deaths and 79 serious injuries that happen on UK roads every day and to care for families bereaved and seriously injured in road crashes. Brake produces educational road safety literature, runs community training programmes and runs events including Road Safety Week (10-16 November 2008). Brake’s Fleet Safety Forum provides up-to-date fleet safety resources to fleet managers and runs a year-round programme of events. BrakeCare, Brake’s support division, cares for road crash victims through a helpline and other services.
Schools, companies, community groups and emergency services around the UK are getting involved in Road Safety Week 2008 (10-16 November 2008). Brake provides resources, ideas and advice on www.roadsafetyweek.org to inspire life-saving lessons in classrooms, companies, and communities. Brake is calling on everyone, to ‘stop and imagine’ the devastation caused to a family when someone dies or is severely maimed in a road crash, and change their behaviour so they never cause such trauma to someone else’s family or their own. Individuals can sign Brake’s Pledge to Drive Safely and call Brake’s Zak the Zebra hotline to name and shame dangerous roads in their area.